Sola Invests Millions in the North American Market


Sola, the Götzis-based market leader for premium spirit levels, is driving international growth with an investment in US company Keson. From this autumn, all business and sales activities for the North American market will be handled by the newly formed company, Keson LLC. The two contractual parties have agreed not to disclose the size of the investment.

The two family-run companies laid the foundations for their partnership in spring 2018 by founding the new company Keson LLC in Aurora, Illinois, around 70 km (43.5 miles) west of Chicago. Both Sola and Keson are leading specialists in measuring and marking tools, with 120 years of product and market expertise between them. From this autumn, Sola will be launching over 60 new spirit level models under the Sola and Keson brands in North America. While the marketing and sales activities in North America will be handled by Keson LLC, production of all spirit levels will continue to be carried out at Götzis in future.

Strengthening of International Business
“With this investment in Keson LLC, we are expanding and strengthening our international presence. We see great potential in Keson's existing sales network and industry knowledge”, explains Wolfgang Scheyer, President of Sola Measuring Tools. Sola currently has a presence in over 70 countries with an export ratio of 77% (as at 2018).